Brand Marketing

How to Successfully Generate and Amplify Earned Media for Your Brand

Did you know that there are three different kinds of media coverage that PR teams can utilize to connect with their audience? These categories includes: Owned Media Paid Media Earned Media When your business is just taking off and you’re trying to get people to become familiar with your brand and business, owned media and …

How to Successfully Generate and Amplify Earned Media for Your Brand Read More »

What We Need to Know About Branded Organic SEO

When it comes to searching your brand name into Google Search, what will you see? Will you see a link or two pop up in the results, or will you see the results awash with your brand links? Naturally, you want to see the later option happen, but unfortunately this isn’t always the case. You’ll …

What We Need to Know About Branded Organic SEO Read More »

Are Consumers Receptive To Texts From Brands?

According to Text messaging solution Attentive, who released a new survey that looked at how consumer messaging behavior changed, it seems that the answer is yes, more than you think. Because of the downtime consumers have been going through, thanks to the pandemic, it seems that there has been a larger demand for brand messaging overall. …

Are Consumers Receptive To Texts From Brands? Read More »

Boosting Your Brand Through Social Media Engagement [Infographic]

Are you want to find different ways to tweak you social media, all while making sure your posts reach as far as they can? You’re in luck! The following infographic, by Crestline, includes a lot of information that can assist you when you think about how you post, what platforms to focus on, and more. …

Boosting Your Brand Through Social Media Engagement [Infographic] Read More »