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Voice search can certainly have its uses and benefits. If you optimize your SEO strategies to include voice search, your users will be able to get the information they need from your website at any time. It can have a very conversational style for those using it, and it can help increase the business coming …
It seems that for a long time, when you thought of SEO, you would think of the relationship between search and text, and that was it. If you could optimize your site’s content and how it showed to the user, then you’d be good. But now, things have changed a bit. A good chunk of …
How Will Optimizing for Voice Search Will Impact Your SEO Plan in 2021? Read More »
It’s interesting to see how shopping and looking for products and services have changed over the years. We used to always go to a brick and mortar store for our products or to get a service, but in recent years, we’ve gotten to the point where we can experience shopping in an online environment. With …
Most US Adults Don’t Have Any Interest In Voice Shopping Read More »
On June 22, Apple announced their major redesign for Siri since its launch in 2011. With this new version of Siri, it won’t take up the whole screen, but rather a logo at the bottom of the screen. This will launch in iOS 14. The following image that was shown during the Apple WWDC virtual …
Barry Schwartz sat down with Katherine Watier Ong, who’s internet career goes as far back as 1994, and has done SEO for over 15 years. She was able to build an SEO team out of nothing in her early days. Together, Barry and Katherine talked about how she was able to build SEO teams by …
Katherine Watier Ong On How To Grow Your SEO Team Read More »
A new “confirm with voice match” payments feature has been introduced into Google Assistant for smart speakers and displays. This feature can be enabled on an iPhone by opening the Home app. You then tap your image in the upper right and then select assistant settings, then choose payments and toggle on the “confirm with …
Watch this video by Olga Andrienko, the Head of GLobal Marketing of SEMrush and learn about optimizing for voice search and virtual assistants. Takeaways: – Close to 80% of answers occupy the top three organic results – 70% of answers occupy a SERP feature – Well linked pages favored
Learn what strategies your business can leverage to be at the forefront of this change. These experts will share data from schema case studies, discuss strategies for implementation – especially for large-scale enterprise sites – along with digging into Microsoft’s latest voice search research. Learn how all verticals – tech, banks, auto, hotels and retailers …
How Digital Marketers Leverage Schemas to Drive SEO & Voice Search Read More »
What happened when Hubspt put three voice assistants to the test — and what did they learn about how businesses can use them?
Microsoft made its Space Partition Tree And Graph (SPTAG) algorithm available to all as an open source GitHub project. This algorithm is used in their own Bing search engine. The algorithm uses vector search and deep learning models, which provides results based on search intent. The intent of the algorithm is designed to allow users …
Microsoft Goes Open Source With One Of Its Bing Algorithms Read More »