It should come to no surprise that videos have taken over the online environment. It makes sense, especially with the ever-increasing network capacity and improving mobile device functionality that makes it easy to stream video to your audience over any platform you want.
There’s no doubt that many companies have seen how well video can do for their brands’ image and marketing strategy. But not every company seems to realize this. Sure, video isn’t a necessity, but with video current content consumption behaviors and how it’s evolved, why wouldn’t you want to give video a chance?
But just how significant is the video shift? ShortStack decided to outline this with a new infographic that shows off an overview of general video consumption trends that you’ll want to pay attention to.
Source – Social Media Today