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When you’re marketing to specific audiences, you might find that B2C marketing is different from B2B marketing. With B2B, the sales cycles are longer. You have to consider the stakeholders when dealing with B2B. There’s also the extra costs as well. You’ll need to create content that can educate and inform your clientele if you …
In this Marketing O’Clock episode, Menachem Ani shared an email from Google Ads regarding auto-applied recommendations that would soon go into effect in his accounts. The gang also tells us how we can check to see if auto-applied recommendations are enabled in our accounts, and how we can opt-out if we so choose.
In this SEMrush video, you’ll learn how to find low-competition keywords with high traffic thanks to SEMrush’s tools. For this process, you’ll just need to follow 4 steps and check our Organic Research, Keyword Gap, Keyword Magic Tool, and run everything through our Keyword Manager tool.
Choosing the right long-tail keywords isn’t always easy, that’s why in this SEMrush video, they will be outlining some examples and tips on choosing keywords that will get you the results you want. But before doing that, it’s important to understand what are long-tail keywords and why they’re so helpful to increase traffic and conversions.
It’s very important to optimize your Shopify store for Google, Bing and other search engines if you want potential customers to find your site. A number of the search engine optimization tenents are based on providing users with a good, positive experience. The easier it is to discover and use your Shopify store, the higher …
Shopify SEO Guide: How To Increase Organic Traffic To Your Store Read More »
Smart keyword research is the foundation of all successful SEO. In this episode of Whiteboard Friday, Cyrus Shepard shares the basics of a winning keyword research process that you can master in a short amount of time.
According to an announcement by keyword research browser add-on Keywords Everywhere, it will be moving from a free to a pay-as-you-go model on October 1. The payment plan is going to cost $1 for 10,000 credits of keyword data. “Basically, every time you see the volume for one keyword, one credit is used up,” Kevin, …
In this SEMrush lesson, you’ll learn learn how to pick realistic keywords for your SEO campaign with the help of the Keyword Difficulty tool.
In first video, you’ll learn how to do content benchmarking, which involves analysis of your competitors’ content and their content strategy in general. In this second video, you’ll learn how to make the keyword research process productive and effortless with SEMrush.
In this SEMrush video, the team will focus on using keyword research to help drive your traffic, and in effect, grow your business. SEMrush covers the following: Section 1: The Search Framework Section 2: Keyword Research & Total Addressable Market Sizing Section 3: Free SOPs To Get Started