Google Is Testing The Cost Estimates In The Local Pack

Google and Homewyse have formed a partnership to test a feature that displays estimated cost in the local pack in Google Search.

The outlined portion above is from Homewyse

The costs presented in the local pack don’t count as ads, as that information is pulled from a third-party.

According to a Google Spokesperson, “We strive to surface relevant information that helps people make decisions. As part of that, we’re running an experiment with Homewyse to surface local cost estimates in local results when users search for select types of home services on Google.”

Read more here.

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