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LinkedIn Outlines the Strength of its Reach and Ad Targeting Options (Infographic)

LinkedIn recently launched a new overview talking about the benefits of reaching active users using its platform. The overview also covers how brands are using LinkedIn’s ever changing ad options to discover and connect to the right audience in the app. In the following LinkedIn infographic, yo will read about details on the platform’s growing audience, …

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Google Simplifies Ad Creation Of YouTube Ads For SMBs

In an announced made on June 21, 2021 during International Small Business Week, Google said that they are launching a simplified ad creation workflow for video ads on YouTube, and is now available globally on both desktop and mobile. With this new workflow, advertisers have the ability to launch a campaign by adding a video, selecting …

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Facebook Will Be Allowing Businesses To Create Facebook Ads From Within WhatsApp’s Business Tools

Website promotions is a key element to SEO and marketing. Putting ads about your brand out there will help increase your chances of being seen, and finding new ways to do so are always helpful. Facebook is trying to do just that with their WhatsApp app, a little-known messaging app in the US. Despite the …

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TikTok Previews Coming Ad and Product Display Options

A slew of range of new eCommerce focused ad offerings is being planned to release by TikTok with the focus on maximizing its revenue potential. TikTok is exploring the potential eCommerce can bring to the platform. The two options includes ‘Collection Ads’ and ‘Dynamic Product Ads.’ With Collection Ads, brands will be able to guide users …

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TikTok Users Aren’t Able To Opt Out Of Ad Personalization Anymore

Last week, TikTok announced that users will begin to see ads based on the kind of content they see and the type of actions they take while using TikTok. According to the notification users got when opening the app said that “the ads you’ll see may start to be based on what you do on TikTok.”  …

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LinkedIn Gives New Video Ad Tips Based On Over 3500 Campaigns (Infographics)

When it comes to content type, video is the best on all social platforms when it comes to performance. If you haven’t thought about how you can add video to your digital marketing strategy, then your campaign isn’t living up to its potential. This is the same for LinkedIn. Since we look at that platform …

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