Data

How Do You Turn Data Into Insights And Impactful SEO Strategies?

In SEO, you’ll undoubtedly have access to a lot of data. It can seem really overwhelming, especially when you don’t know what to do with it in the beginning. As you learn more and more about what that data means, the more useful things you can do with that data. But what good is the …

How Do You Turn Data Into Insights And Impactful SEO Strategies? Read More »

How Do You Turn Data Into Insights And Impactful SEO Strategies?

In SEO, you’ll undoubtedly have access to a lot of data. It can seem really overwhelming, especially when you don’t know what to do with it in the beginning. As you learn more and more about what that data means, the more useful things you can do with that data. But what good is the …

How Do You Turn Data Into Insights And Impactful SEO Strategies? Read More »

The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data

Third-party cookies will be taking their leave soon, but that doesn’t mean that the ever-so-important deep-data connection with your audience is taking a hit. Now that we are shifting to first-party data, we can pinpoint and own our own audience’s true preferences. Ann Handley, Chief Content Officer at MarketingProfs and Wall Street Journal’s bestselling author …

The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data Read More »

The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data

Third-party cookies will be taking their leave soon, but that doesn’t mean that the ever-so-important deep-data connection with your audience is taking a hit. Now that we are shifting to first-party data, we can pinpoint and own our own audience’s true preferences. Ann Handley, Chief Content Officer at MarketingProfs and Wall Street Journal’s bestselling author …

The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data Read More »

Google Will Begin Sharing More Search Term Data With Advertisers Moving Forward

Search query data offers insight into what queries don’t work and which ones are working better than you thought. Almost an entire year after deciding to hide search term data, Google announced that it will start sharing more search term data with advertisers. When this finally happens, advertisers still won’t receive data on all search …

Google Will Begin Sharing More Search Term Data With Advertisers Moving Forward Read More »

The Newest Data On The Title Tag Changes In Google

Recently, somebody known as BowTiedWookie posted a thread on Twitter where he talks about how he analyzed 10 different sites for the same 500 keywords in the Sheets tool. These are the trends found from this small experiement: The shorter the title the less likely Google is to change it. Google will change the title …

The Newest Data On The Title Tag Changes In Google Read More »

What Are The Top Data Analysis Mistakes Digital Marketers Make?

Some of the processes that can take up a lot of time for digital marketers are reporting and data analysis. But despite all of the time marketers spend doing this, you’d think they’d have perfected it, but alas, even marketers are still human. They make mistakes, they err. No matter how experienced you are as …

What Are The Top Data Analysis Mistakes Digital Marketers Make? Read More »

WhatsApp Tries Clarifying Its Data-Sharing Update Since User Backlash

Last week, an update to ‘terms and privacy policy’ was announced by WhatsApp that it is mandatory for every user to accept if they want to keep using the app. With this update, many people became upset after reading up on the newest information on the update. The biggest issue with the update is where …

WhatsApp Tries Clarifying Its Data-Sharing Update Since User Backlash Read More »