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Earning a profit is important to a business, especially for a small business, since profitability will impact whether or not a company can secure financing from a bank, and attract investors. This means that without profit, a company cannot remain in business. You don’t need a lot of people to grow your traffic and sales. …
Twitter can be a great place to market your brand since it provides access to millions of users. If your brand views these users as potential customers, and you you market to them in the right way, you will gain a great amount of exposure. Twitter is a cost-effective way to engage your audience that …
According to a report by the Localized Marketing Benchmark Report (LMBR), the combination of online searches with local intent and social platforms rising influence has created great results for multi-location businesses with localized strategies. The report saw businesses who focused on localized marketing strategy increased their revenue by upwards of three times of their competitors. The …
Multi-Location Businesses Increase The Standard With Localized Strategies Read More »
One of the big changes we witnessed over the last year, due to the pandemic, was businesses either stalling or completely folding and going out of business. But now that we’ve been through a lot of economic and health issues because of COVID, we might be seeing the light at the end of the tunnel. …
Over Half A Million New Businesses Opened Up In The Last Year Read More »
Pinterest is currently regarded as an incredible space for both marketing and eCommerce marketing potential. Because of this, if you’re a marketer, it’s a good idea to know that, as a platform, Pinterest is a wonderful place to drive both discovery and purchase activity. But, how does Pinterest fit into your own marketing plan? It …
This Hubspot video talks about Facebook Groups, and will dive into the difference between public and private groups, ways to foster relationships with your group members, how to automate group member approvals, and more tips to step up your Facebook Group game.
It seems that podcasts have gotten more and more popular over the years, as more people are listening to them on a regular basis. They can be extremely useful to listen to, they can bring enjoyment. Podcasts have reached over 100 million Americans every month, according to the most recent Edison ‘Infinite Dial’ report. More than …
A Small Business Guide to Starting a Podcast (Infographic) Read More »
When it comes to change, change can be difficult. With everything going on in the world, it seems like a lot of companies and businesses are going through change, especially digital change. One of the important things that businesses have keep in mind when making such big change is good communication. This is why “digital …
Communication Strategies For Company-Wide Change Read More »
Phones, especially smartphones, have always been an important part of any business, whether you’re taking business calls from clients or other businesses, but now, it’s even more important. In a forecast by BIA Advisory Services, that over 170 billion inbound mobile calls to US businesses would happen in 2020. Because of the pandemic, people in …
Telephone Calls Have Become Critically Important During The Pandemic Read More »
What are the newest social media engagement trends of the year, and how can you utilize this in order to allow your brand’s performance to rise even higher? The folks from Socialinsider recently conducted a new social media industry benchmark study where they took a look at 22 million business posts from Instagram, Facebook, and Twitter. These posts …
Insights from 22 Million Business Posts on Social Media in 2020 (Infographic) Read More »