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Pega released a new report that looked at consumer attitudes towards artificial intelligence indicates that, despite the fact that AI technologies are growing, consumers are lacking an understanding of how they benefit from AI. They are more likely to trust a real person to help them make decisions. “Our study found that only 25% of …
New Pega Study Shows Consumers Don’t Trust Artificial Intelligence Read More »
In an announcement made on Monday, Twitter let it be known that it has acquired Fabula AI, a machine learning research company based in London. The Fabula AI team will work alongside Sandeep Pandey as part of Twitter’s research group, which focuses on natural language processing, reinforcement learning, machine learning ethics, recommendations systems and graph deep …
Twitter Buys Fabula AI, Machine Learning Start-Up That Can Detect Network Manipulation Read More »
Chris S.Penn of BrainTrust Insights and Eric Enge in conversation on Machine Learning and AI. This is part of a seven video series explaining the impact of Machine Learning and Artificial Intelligence (AI) on the world of search.
Chris S.Penn of BrainTrust Insights and Eric Enge in conversation on Machine Learning and AI. This is part of a seven video series explaining the impact of Machine Learning and Artificial Intelligence (AI) on the world of search. For a transcript and more videos from this series, go to https://stonet.co/machinelearning-yt
The topic of IBM Global Product Marketing Leader for IBM Watson Michael Trapani will tackle at our MarTech Conference in Boston in early October is “How AI will let us be marketers again.” Artificial Intelligence (AI) can now tackle all the dreary and impossibly tasks that will allow marketers to get back to the fun stuff, such as …
Artificial intelligence is being added to digital marking and ad platforms at a crazy rate, providing insights and campaign management once goals are set. With this current path, it’s possible that these campaigns will become the equivalent of the self-driving car. Just let it know where you want it to go, and it’ll do it …
Why AI For PR May Be Different Than AI For Marketing Read More »
Giving a name to a product or company can make or break the effort. Typically, it has involved branding agencies that engage in a variety of experts and test groups. The Chicago-based company called Squadhelp employs a crowd-sourced platform to find exactly the right monkier. It also employs various verification and testing tools. It describes itself as …
Squadhelp Adds AI To Help Invent Successful Brand Names Read More »
Salesforce has come out with new features for its Marketing, Commerce and Service Cloud that connect customer interactions even more across the cloud. This was unveiled on June 13, during the company’s Connections event that took place in Chicago. They include: A Marketing Cloud integration with Google Analytics 360, which is going to be available …
Salesforce Adds Interaction Studio, Integration With Google Analytics 360 Read More »
Microsoft, with their recent acquisition of Semantic Machines, is bolstering its commitment to conversational artificial intelligence (AI). This news was announced David Ku, Microsoft corporate vice president and chief technology officer for AI and research. According to Microsoft, the Berkeley-based technology company has created a “revolutionary” new approach to building AI. With this move, Microsoft underscores its …
Microsoft Acquires Semantic Machines, Signaling A Deeper Move Into ‘Conversational AI’ Read More »
There are large number of marketing platforms that utilizes artificial intelligence, such as predicative modeling that recognizes patterns. But, as with even real humans, an AI engine needs to be trained with lots of examples in order to recognize patterns and to find insights. Bottos, which is a Singapore-based startup, says that the cost of …
Bottos Launches A Marketplace For Data To Train AI Models Read More »