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What is brand mention? Brand mentions are references to a company, brand or service online. These mentions often happen in product or service reviews, blog posts, educational content and news articles. Brand mentions can directly affect the online reputation of a brand or product. One of the most important benefits of brand mentions is the bolstering …
What is brand mention? Brand mentions are references to a company, brand or service online. These mentions often happen in product or service reviews, blog posts, educational content and news articles. Brand mentions can directly affect the online reputation of a brand or product. One of the most important benefits of brand mentions is the bolstering …
The pandemic seems to be causing a lot of problems for everybody, as well as all businesses to varying degrees. We are all reconsidering our life choices all because of how COVID is affecting everything these days. With all this going on, we are seeing a lot of folks changing jobs and even career paths. …
LinkedIn Provides Tips on How to Make Your Employer Brand Stand Out (Infographic) Read More »
A new guide has been released by LinkedIn that focuses on helping businesses maximize long-term branding goals. The guide does this by looking at short-term sales targets that should help improve over marketing performance. LinkedIn believes that it’s always a good idea to keep longer-term prospects in mind, especially when we add the impact the …
LinkedIn Publishes New Guide on Effective Brand Building Strategies Read More »
Something that could not only be fun, but could be useful as well, is to Google your company. I know we’ve all done it before, but with our own names. Isn’t interesting to see how many times you do or don’t show up on the SERPs? I did a search for one of my alter-egos …
Are you want to find different ways to tweak you social media, all while making sure your posts reach as far as they can? You’re in luck! The following infographic, by Crestline, includes a lot of information that can assist you when you think about how you post, what platforms to focus on, and more. …
Boosting Your Brand Through Social Media Engagement [Infographic] Read More »
The team from Resume Now have created an infographic that shares tips for building your personal brand! The infographic includes: Find your niche Choose a target audience Build a brand personality Create relevant content Build your social media presence Learn to network Sell yourself Check out the infographic for more detail.
Because of the ongoing pandemic, business as usual isn’t business as usual for a lot of us. What do these times mean for both us as businesses and our customers? Ann Handley shares with us why having an unwavering focus on our story will help!
Tracking Multi channel, multi device acquisition is a headache. More so in a world of Answer Engines and voice search. We’ll have a good look at those problems, and examine possible solutions. Then we’ll look how to most effectively leverage Brand across those channels and devices. This makes my head spin. So I can’t wait …
#SEOisAEO: How to Leverage Brand in Multi-Channel, Multi-Device Acquisition Read More »
Your business won’t survive because it has a cool logo. But it will survive if it has a cool logo AND a mission that people identify with. Building a brand is all about making that identity. It’s about who you are and the rules your company follows to always be true to that identity.