TikTok

TikTok Previews Coming Ad and Product Display Options

A slew of range of new eCommerce focused ad offerings is being planned to release by TikTok with the focus on maximizing its revenue potential. TikTok is exploring the potential eCommerce can bring to the platform. The two options includes ‘Collection Ads’ and ‘Dynamic Product Ads.’ With Collection Ads, brands will be able to guide users …

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TikTok Users Aren’t Able To Opt Out Of Ad Personalization Anymore

Last week, TikTok announced that users will begin to see ads based on the kind of content they see and the type of actions they take while using TikTok. According to the notification users got when opening the app said that “the ads you’ll see may start to be based on what you do on TikTok.”  …

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15 TikTok Tips to Maximize Your Branded Content Efforts (Infographic)

Analysts believe that TikTok, the short-video app, will turn into the next billion-user platform this year. Because of how the app is continuing to grow larger and larger, TikTok is gaining more attention than ever from marketers as a potential new source of advertising. If you’re a marketer, and you haven’t already, you may want to …

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TikTok vs Instagram Reels (Infographic)

Here’s and interesting question – will Instagram Reels ever become a legitimate rival for the likes of TikTok? Over the last couple of years, TikTok has seen a lot of growth. In 2021, TikTok is projected to reach 1.2 billion users, despite all of the road blocks it has seen, including the possibility of being shutdown …

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TikTok Now Includes New Video Warning To End The Spread Of Misinformation

TikTok has added new warning labels to clips that have been found to include potentially untrue claims in order to stop the spread of misinformation. TikTok’s new labels are meant to warn users about concerns that a video includes claims that have been flagged, but haven’t really crossed the line yet. As explained by TikTok: “We remove …

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TikTok Adds New Q&A Option, Letting Fans Post Questions for Creators

TikTok wants to create more engagement between creators and their fans on the platform, so it is launching a new Q and A option which allows users to pose questions to creators that will let them answer through video clips. Selected creators can switch on the new Q and A function, allowing users to pose questions via …

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TikTok Highlights SMBs That Excelled on the Platform in 2020 (Infographic)

TikTok has gotten to be a huge thing over the last year, despite all the hurdles that it has experienced, and its growth potentially sees it as the next big challenger for something like Facebook and Instagram when it comes to the social media space. Because of this, many marketers are looking to TikTok as …

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