Social Marketing

Twitter’s New Video Website Card Ad Format Uses Video To Push Link Clicks

A new way for advertisers to use videos on Twitter to get people to visit their websites is being rolled out. On Tuesday, it was unveiled by the company the Video Website Card, which is a new ad format that pairs an autoplay video with a website link.  This ad format is available to all …

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Social Promotion Is Not a One and Done Activity – Here’s Why #112

Many social media managers limit how much they repost their own content out of fear of becoming spammers. But most probably err to far to the side of caution, and so leave a lot of valuable traffic on the table. In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s social …

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