Why Social Media Creates Link Building Opportunities: Here’s Why!

Unfortunately, search engines don’t put much weight on social media as a provider of reliable ranking signals. But that doesn’t mean social media isn’t important to your SEO strategy.

In this episode of the popular Here’s Why digital marketing video series, Mark Traphagen explains how to use social media to increase your chances of earning natural links to your content page. This is part one in a three-part series on social media and SEO.

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