SEM Industry

Mary Bowling On The Growth Of Local SEO And Importance Knowledge Panels

Barry Schwartz sat down with Ignitor Digital co-founder, Mary Bowling who spends a lot of time educating local SEOs on the topic, she also has been in the local SEO space before it was known as local SEO. In the following video, the two discussed the changes in local SEO over the years. They also …

Mary Bowling On The Growth Of Local SEO And Importance Knowledge Panels Read More »

Catalyst’s Paul Shapiro On Going Beyond Technical SEO

In Barry Schwartz’s next video interview, he sat down with Paul Shapiro, the Senior Partner, Head of SEO of Catalyst, to discuss his thoughts on going beyond technical SEO, as in looking past simply crawling and indexing when it comes to technical SEO. Paul also talked about using natural language processing for improving content development …

Catalyst’s Paul Shapiro On Going Beyond Technical SEO Read More »

Rand Fishkin On The Early Days Of SEO And Starting And Leaving Moz

During the Moz conference in Seattle, Rand Fishkin invited Barry Shwartz to his office to interview him. During one portion of the interview, they two spoke about the early days of the SEO industry, how they got into the SEO community, among other things. They discussed why he started Moz, the challenges he had over …

Rand Fishkin On The Early Days Of SEO And Starting And Leaving Moz Read More »

Moz Acquires STAT Search Analytics

Moz, who is based in Seattle, has acquired STAT Search Analytics for an undisclosed sum.  This acquisition is the most recent in a year that has several boutique firms sell to larger search marketing industry players. For almost a decade, Moz has been a leader in the SEO tools space, with its business model based largely on inbound marketing and …

Moz Acquires STAT Search Analytics Read More »

5 Things Google Ads Can Now Do Automatically

Google Ads (formerly known as AdWords) has always had frequent product updates, but because of the continued growth and improvements in machine learning (ML).  Every month seems to bring new automated features, as well as the manual features we can all expect. The exciting part of these automatons is that they promise similar results without as …

5 Things Google Ads Can Now Do Automatically Read More »

DeepCrawl Web Crawler Is Now Integrated With Content Intelligence Platform Conductor

There are a number of customers of Conducter, a content intelligence platform, who regularly conduct site audits to make sure that search crawlers are able to accurately map their site.  With Conducter, these companies can optimize which topics and content will work best on the various search engines. According to Seth Besmertni, CEO of Conductor, they decided …

DeepCrawl Web Crawler Is Now Integrated With Content Intelligence Platform Conductor Read More »

Majestic Plans To Print The Internet in 3-D In Outer Space

On the morning of March 23, 2016, it was announced by Majestic, the popular SEO toolset, that they are ready to print the internet graph in 3D while in outer space on the International Space Station. The Orbital ATK’s Cygnus spacecraft was launched successfully from Cap Canaveral Air Force Station at 11:05 pm ET on March 22, and …

Majestic Plans To Print The Internet in 3-D In Outer Space Read More »

What Would You Think About Google Always Being In Your Head?

I know that a number of us have seen plenty of those futuristic sci-fi flicks where we have robot  helpers, people are either partially, or completely cybernetic, and we can control computers with a single thought, without even using your hands.  Wouldn’t that be crazy?  I wouldn’t put it past the human race for us …

What Would You Think About Google Always Being In Your Head? Read More »