Google Home

Are You Ready? Bot-To-Bot Marketing Is Coming Soon

A new marketing channel has been emerging over the last year or so, and this channel revolves around bots and intelligent agents. These bots and agents includes voice-based intelligence like Google Home’s Assistant or Amazon’s Alexa, and chatbots that will interact through text conversions.  Marketers are starting to plan their conversational strategies and logic for this channel. …

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Google Home vs. Amazon Alexa Showdown: Which One is Smarter?

On Eric Enge‘s channel they did an episode of What We Tested: It’s very important to note that our test is NOT a test of all the capabilities of both devices. Their test focused on the ability to provide direct answers to specific user questions. In short, they were only testing the ability of each device …

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How To Make Google Home & Amazon Echo Talk To Each Other In An Infinite Loop

Google’s new Google Home assistant has been released this week, and is rival to the Amazon Echo.  Both of voice activated, so is it possible for them to talk to each other?  In fact, the answer is yes.  They can keep talking to each other without end, assuming that you arrange things right. Danny Sullivan discoveered this in …

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Google Humanizes Its Brand With New “Google Assistant” Female Persona

When we think of virtual assistants personas, we think the female voices of Siri or Cortana.  With Google voice search, there wasn’t much of a persona or identity to it, now, it looks like that’s changing. With the official rollout of Google Home, Google took its voice search capabilities and added a female persona.  The newly …

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Google Home Responding With Featured Snippets

On October 5th, Google finally announced the debut of Google Home with Google Assistant, which is an Amazon Echo competitor that has some really cool hands-free search. An expected, and a cool part of Google Home is its use of featured snippets, knowledge graph, and structured data to answer voice queries.  Danny Sullivan played around with Google …

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