Business Issues

Google: YouTube Has Been The Cause Of Declining CPCs This Whole Time

For those who have been keeping up on this particular bit of news, Google CFO Patrick Pichette said that Google’s declining ad click costs haven’t been caused by mobile, but by YouTube.  While at SMX Advanced in Seattle, VP of search ads, Jerry Dischler said this week that YouTube has been the cause of declining …

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Is This Google’s Twitter Integration Into The Search Results?

It’s nice to more information finally coming out about the Twitter/Google integration that involves Tweets being placed into Google’s search results for trending topics.  A screen shot was shared with Search Engine Land this morning by Dan Martin from Razorfish that looks like a possible test by Google displaying Twitter content within the search results. According …

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What Signals From Twitter Does Google Care About?

Remember back in February of this year when we got the news of the Google-Twitter deal?  Well, ever since then, we haven’t heard a single thing about it since then  All we know is that Twitter has given Google access to Twitter’s “firehose” of live tweet data.  That’s it.  This information was the only info that …

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Is Yahoo Testing Non-Bing Powered Search Results?

There is a report by Business Insider that says they’re seeing Yahoo’s mobile search results without the “powered by Bing” logo in the footer of the search results page. If you’re normal Bing user, you probably know that if you do a search in Yahoo, whether it’s the desktop or mobile versions, you’ll see a message that …

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