Meta

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Meta Launches New B2B Advertising Audiences In Order To Help Marketers Reach Key Decision Makers

According To Meta, the company has announced a set of B2B targeting audience segments with the intention to provide another way for B2B marketers to reach key decision-makers on all of their app. Th segments have been released globally, and is meant to reach all business sizes, including small, medium and large. The reason for this release …

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Meta Releases Report Into How The Pandemic Changed The Way People Connect With Each Other (Infographic)

Thanks to the pandemic, they way that people interact with each other has definitely changed over the years. We’re seeing less face to face discussions, an increase in online connections, more people working from home, etc. No matter how much we try getting back to normal, I don’t think we’ll ever truly get back to …

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Meta Adds More Ad Targeting Information To Its Ad Library Listings

Thanks to the the Cambridge Analytics scandal, Meta decided to implement a range of data protection measures in order to limit access access to people’s personal data and insight. Meta also decided to be transparent on how its systems are being used by a number of groups regarding target messaging. Thanks to to Meta’s Ad Library, the …

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Meta Publishes New Report into Evolving Conversation Trends and Interests (Infographic)

If you’re trying to deal with the latest, emerging trends, and what they could mean for your marketing, this’ll help! On February 17, published a new cultural trends report – an overview of the newest, and evolving conversation trend shifts. These shifts are based on billions of posts found online, as well as comments from across …

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Meta Publishes New Report into Evolving Conversation Trends and Interests (Infographic)

If you’re trying to deal with the latest, emerging trends, and what they could mean for your marketing, this’ll help! On February 17, published a new cultural trends report – an overview of the newest, and evolving conversation trend shifts. These shifts are based on billions of posts found online, as well as comments from across …

Meta Publishes New Report into Evolving Conversation Trends and Interests (Infographic) Read More »

Meta Announces Updates to its Ad Campaign Set-Up Process, Helping To Better Align with Primary Objectives

In December of 2021, Meta decided to sneak in one last update of the year in an announcement regarding some changes the company is making to its ad objective listings in Ads Manager. These changes will simplify and streamline the campaign set-up process by enhancing the focus on practically relevant options and tools. As explained by Meta: …

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Meta Announces Updates to its Ad Campaign Set-Up Process, Helping To Better Align with Primary Objectives

In December of 2021, Meta decided to sneak in one last update of the year in an announcement regarding some changes the company is making to its ad objective listings in Ads Manager. These changes will simplify and streamline the campaign set-up process by enhancing the focus on practically relevant options and tools. As explained by Meta: …

Meta Announces Updates to its Ad Campaign Set-Up Process, Helping To Better Align with Primary Objectives Read More »