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Unrealistic Client Expectations Kill Agencies: 5 Pro Ways to Manage Them

Managing client expectations can be tricky for marketing agencies. Here are 5 strategies for setting and exceeding your client expectations.

The Best Way to Track Calls from Google Ads
Lead Tracking The Best Way to Track Calls from Google Ads

What’s the most effective way to do Google Ads call tracking? This post will help you find the right call...

Spotting SEO Opportunity from PPC Success: PPC vs. SEO Gap Analysis Playbook
Marketing Spotting SEO Opportunity from PPC Success: PPC vs. SEO Gap Analysis Playbook

What's the best way to get your PPC and SEO working together? By using the Gap Analysis strategy. Here's how...

9 Best Call Tracking Software of 2023 [Ranked & Scored]
Lead Tracking 9 Best Call Tracking Software of 2023 [Ranked & Scored]

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Product Update: Better GA4 & Ads Alignment, Stronger Reporting, & Smarter AI
Product Updates Product Update: Better GA4 & Ads Alignment, Stronger Reporting, & Smarter AI

We've been hard at work making WhatConverts even more powerful this month with a host of new features and updates....

Core & More Delivers 10X ROAS & 8X Revenue w/ WhatConverts
Lead Analytics Core & More Delivers 10X ROAS & 8X Revenue w/ WhatConverts

Learn how digital marketing agency Core & More used WhatConverts to 10X their client's ROAS, 8X their revenue, and 5X...

Boost Lead Conversions with Virtual Receptionists & Tracking
Lead Tracking Boost Lead Conversions with Virtual Receptionists & Tracking

Are you turning leads into customers? Get more lead conversions with lead tracking tools and virtual receptionists.

[Marketing Pulse] Lawsuit Claims Google Stole Content & Data to Train AI
Industry News [Marketing Pulse] Lawsuit Claims Google Stole Content & Data to Train AI

A new lawsuit alleges Google stole content from millions of users in order to train its artificial intelligence systems.

Case Study: 27X ROI & 38% Yearly Growth Using WhatConverts
Lead Tracking Case Study: 27X ROI & 38% Yearly Growth Using WhatConverts

EngNet used WhatConverts to achieve a 27X ROI and 38% yearly growth for their specialty metal supplier client. See how...

Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?
Marketing Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?

Conversation Intelligence and Lead Intelligence may sound similar, but they're quite different. So which is right for PPC marketers?

[Marketing Pulse] New Poll Finds Majority of Marketers Struggling with GA4 Implementation
Industry News [Marketing Pulse] New Poll Finds Majority of Marketers Struggling with GA4 Implementation

According to a recent poll, most marketers struggle to switch to GA4 with 54.1% of marketers still learning how to...

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