Passing Google Ads Keyword Data

Google Ads makes is simple to pass your keyword data to WhatConverts by using ValueTrack templates at account level.

Enable Account-Level Tracking Template

1Sign into your Google Ads account.

2Select “All Campaigns” on the top left side of the interface.

3Click on “Settings” on the bottom left side of the menu.

4Select the “Account Settings” tab from the two tabs that appear at the top of the page.

5Choose the “Tracking Template” option and click on the “Tracking Template“ option and add {lpurl}?campaign={campaignid}&content={creative}&keyword={keyword} inside the text box. click “Save“.